Real life Pokemon Go for the world’s 200 million birders.
Our innovative geo-location mobile game incorporates spotting, collecting and birdsong matching, getting players outside in nature.
The Get Birding Mobile Game
Birdwatching is booming; its grown 72% since lockdown. But there's a lack of interactive digital entertainment serving this audience. Narrated by Sean Bean, our compelling game is real life Pokemon Go.
This is Playing with Purpose, turning gameplay into real world nature connection.
Designed for everyone from seasoned spotters to the bird-curious, the game transforms everyday surroundings into places of exploration. It’s a game with purpose; using play to get people outdoors, reconnect with nature, and in doing so, help protect the planet. And with Citizen Science built into the back end, the game will help bird conservation.
Developed by a global, BAFTA winning games studio.
The game is being developed by PRELOADED, whose clients include Epic, Lego & Disney, with support from British government innovation agency Innovate UK, games trade body Ukie, Creative UK and games industry veteran & co-chair of the UK Video Games Council Nick Button-Brown.
The Get Birding Game is Supported By:
The game is part of our transmedia global brand
The game forms one pillar of our growing content brand, fronted by Emmy & BAFTA winning actor and keen ornithologist Sean Bean. We're organically growing and serving a highly engaged global community of birders.
Podcast
Listen to our multi awardwinning series hosted by Sean Bean.
The game will launch in 2027 with a 5 year release plan across international territories, serving the untapped global birding market and helping everyone, everywhere connect with nature.